It’s the age of the internet.
Your family photos are online.
Your credit card details are stored on the databases of billion dollar companies.
Every single detail about you such as your age, height, ethnicity, socioeconomic group, purchase history, income bracket, and personal browsing habits are all tracked and documented on simple internet cookies.
It’s no wonder then, that the US military classifies the internet as, “the fifth dimension of warfare”. With a malicious attack every 39 seconds, there’s an estimated 30,000 websites hacked daily.
While the internet is an amazing place in many ways, it’s also one of the biggest vectors of attacks against individuals and businesses alike.
It’s common sense to check both sides of the road before crossing to stay safe on the streets.
But what are you doing to stay safe in the dangerous world of cyberspace?
The biggest threats online
Cyber crimes have cost businesses more than $1 trillion in 2020 alone.
That number is only expected to go up as 5G increases internet penetration in the coming decade.
The corporatization of the internet has made it a prime target for hackers, crackers, hacktivists, spies, and criminals of every single flavor.
Every single day, the internet witnesses the rise of attacks such as:
- Man-in-the-middle attacks
- Cloud and remote service attacks
- Fileless attacks
- Supply chain attacks
- Social engineering attacks
- Malware attacks
- Denial of service attacks
- Ransomware attacks
- Zero day exploits
- Domain name system attacks
- SQL injections
The importance of cyber security in today’s digital world
With the rise of the internet being used for financial transactions, hackers have noticed that businesses hold valuable financial details on their customers. This, along with additional personal details that can be monetized and sold to criminals and legitimate marketing groups alike.
This means that a single successful breach of a business can compromise the financial details of millions of customers.
This hurts businesses, individuals, and the overall global economy.
Consider British Airways. They suffered a massive attack in 2019 that revealed sensitive, personal details of more than 380,000 individuals.
This failure to protect sensitive information earned them a $897 million fine because of violation of GDPR laws.
And even in the event your business doesn’t violate consumer protection laws, you still suffer financial setbacks.
A security breach often results in reduced consumer trust and goodwill.
That might translate into lowered stock prices, consumer lawsuits, and increased spending on compensation and security overheads as a result.
And if regulatory agencies open an investigation, your business might be forced to temporarily suspend operations until the investigation is completed. Which might take years if we’re being optimistic.
Dedicated cyber security teams end up paying for themselves
Now, chances are, you already have an in-house IT team that takes care of all of your needs.
This is where the problem lies with most companies.
The average IT task force works double time, dividing their attention between maintenance of regular operations and acting as a makeshift security team as well.
Their lack of specialization makes their knowledge out-of-date, a fact that hackers gleefully take advantage of. An unspecialized IT force is filled with blind spots, no matter how experienced they are.
This is where dedicated cyber security services and IT consultancy services can make a big difference.
Dedicated cyber security teams focus on security and nothing else. They keep up with the latest variants of threats that arise every single day in different applications and platforms.
These teams remove any security related blind spots in your practices.
And since the illusion of security is always worse than no security, they end up paying for themselves several times over once actual threats are prevented and detected.
Image Credit:- Cybersecurity statistics in 2022 (Judge)
Cyber security services help you make the right decision
There are thousands of different security products and tools on the market.
Some businesses simply buy cookie-cutter security tools as a result, unable to filter through their options to find the best fit.
But cookie-cutter tools can’t get the job done in many cases.
Dedicated cyber security services have the latest knowledge about all the latest threats and best practices.
This means they can help you choose only the most necessary policies when implementing security practices in your workplace.
They won’t get misled into spending thousands on security measures simply because they’re overwhelmed with marketing magic. They have the knowledge and experience to filter out the bad deals.
They will only recommend the best in hardware and software to protect your business.
Simply think of them as your personal security guru, and you’re good to go.
They can look at your systems and tell you the vulnerabilities they see, and the options you have to protect yourself.
Their solutions will be tailor made to your organization, and be unaffected by marketing hype.
This is a key aspect of dedicated cyber security services that many miss: Unlike internal teams, an external consultant has no one to please. They will call a spade a spade when necessary. They will tell you if something is possible and if something isn’t possible.
They’re not here to be your salesperson.
You can be confident that they will get you what you need, and nothing more and nothing less.
Protect your brand reputation
Perhaps the greatest case to make for external consultants and security services is that their reputation depends on protecting your reputation.
Maintaining brand loyalty through strong security is paramount today. It’s the shortest path to repeat business based on trust, recommendations, and higher per ticket purchases.
By protecting brand image, you open the doors to further ventures and expansions.
Even if your business is focused on securing investors and nothing else, being able to project strong brand presence is something investors are always on the lookout for.
The bottom line
Businesses today need robust cyber defence measures that can handle the most comprehensive, sophisticated attacks possible.
This is what makes STL Digital the premier choice for businesses looking for peace of mind. Send us an email today with your requirements and we’ll get back to you immediately.